Mobile SFA application for field workers

CHALLENGES

Business challenge was to standardise on a sales process and approach for field-sales workers
Application had to be intuitive, lightweight, easy to use
Goal was to increase sales including repeat and new sales and to capture all relevant client and prospect information
Application should be available on major mobile OSes
Client happiness, professional approaches with clients, shipment issues, ordering issues and cumbersome broken processes were negatively impacting sales

FMCG (various firms) — Remote sales workers

Move the application into AWS and provide 2 access points – one via the Laptop to a FQDN and a second into the same infrastructure but via a mobile application
Mobile application was built using reusable frameworks, easily extended and managed
iOS application was deployed through an Apple Business account
Android through Google Play
Application development and production was automated using DevOps pipelines including Jenkins and AWS Code Deploy
Application was also deployed (code, binaries etc) using Apple Business Account to targeted phone numbers

Standard and minimalist mobile application allows all remote workers to follow a consistent sales process
Reporting from the system on all relevant data points greatly helped management to plan and deploy resources
Sales and targets increased and better planning from better data quality
New Functionality can be dropped in on a regular basis with no end user impact
Happier clients, fewer mis-ships, short-ships, or poor interactions on key metrics